A Book Trailer! WTF?

It seems counterintuitive that a book trailer can sell books. I mean we book readers are supposed to linger over the shelves in bookshops, peruse the back cover or read the product information at online booksellers, we read the reviews, check out the starred ratings at Goodreads and Amazon, or get recommendations from friends or …

A Conversation with Harun Mehmedinovic

My friend and fellow Jack Kent Cooke scholar Harun Mehmedinović has started his second Kickstarter project, Persona. His first book Seance became one of the top ten Kickstarter campaigns for a photography of all time. His photography features amateur models wearing flowing gowns or costumes that inspire feelings of wonder and incongruity within the settings. …

Marketing and the split personality

So I’ve been working feverishly on a new project and neglecting the blog. It’s true. What’s the use of the blog, sometimes I think, when I should be working on the new project like an attentive new lover. I am a writer after all and 500 words here is not 500 words there. Marketing of …

A New Website Redux

Been reading lots of articles on how to promote a book and all are social media gaga. One article said authors needed to be social media gurus or suffer no readers and another said soon social media will be dead and all this fuss will be gone. Maybe the Book of Revelations will come through, …